Word-of-the-Mouth Marketing (Share & Earn)
Increase your ticket sales by over 30%
In Short:
In short Ticketor's 'Share & Earn' marketing tool is a fully automated tool that creates a trackable link for each of your buyers and encourages them to share that link through their social media or directly share it via text, email or messenger to their friends and family who they think might be interested in your event as well.
If the link is used for any purchases, a certain amount or percentage, based on your configuration, will be commissioned to the user as store-credit. They can use the store-credit for their future purchases.
Assuming that all the attendees of your events, most likely know of friends or family who share the same interests, a small commission can easily result in significant high returns and more sales.
Advantages:
1- Guaranteed ROI (Return on investment): You don't pay any money unless the link actually sells tickets. They don't earn commission just by sharing the link. They only earn commission when their link is used to make a purchase.
2- Buyers' loyalty: The buyer needs to come back for your future events to use their store-credit
3- Fully automated: The trackable link generation, tracking the sales, awarding the commissions and using the store-credit for future events, all are done in fully automated and self-service manner, without your involvement. You only need to set the commission amount or percentage per ticket sold once, and the system takes care of the rest.
Share and Earn converts buyers into Promoters and Loyal Returning Customers
The table below compares 'Share & Earn' with other common advertisement or marketing strategies:
| Share & Earn |
Paid Digital or Non-Digital Ads |
| No fees unless you sell |
Fees per click, view, publication or broadcasting regardless of sales |
| Highly targeted toward audience who are interested in your event |
Hard to target |
| Pay for the ad in discounted tickets |
Pay for the ad in cash |
| Generates organic traffic and back-links that improve your site’s search engine optimization |
No organic traffic or links |
| Generates returning customers |
No returning customers |
| Minimal or no setup required |
Extensive setup, monitoring and adjusting required, often by marketing professionals |
| 100% measurable |
Hard to measure |
| 100% Risk-free |
Risk of negative ROI (return on investment) |
To learn more about the 'Share & Earn' and other great Ticketor's marketing tools including:
- Free Integrated Newsletter (Mailing list)
- Text (SMS / MMS) Marketing
- Push Notification Marketing
- SEO (Search engine optimization)
- Reviews & Reputation Management
- Coupons / Promotion Codes
- Trackable Links
- Bundles and Groups
- Time-Sensitive Pricing
- Ad tracking on Google, Facebook and Google Analytics
- ...
Check out our article titled: "Everything about Marketing, SEO and Advertising Your Events"
